JOHNSTONE’S GETS TOUGH WITH NEW SUPER DURABLE MATT

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07 Dec 2011

Leading trade paint brand Johnstone's is set to revolutionise the way decorators think about durability with the launch of its new and unrivalled Endura Super Durable Matt. 

Achieving class1 ISO 11998 & Class C BS7719 at over 10,000 scrubs, Johnstone’s Endura Super Durable Matt offers ultimate durability and performance for high traffic areas and will provide a 12-year extended maintenance cycle. 

Up to 50 times more scrubable than standard vinyl matt, Johnstone’s Endura Super Durable Matt is also part of the brand’s Ecological Solutions range, which means that it has been tested independently to meet the coveted EU Ecolabel requirements. The EU Ecolabel certification is only awarded to products that meet the highest environmental and performance standards and is a mark that can be trusted by consumers. 

Retaining a true dead flat matt finish every time, Johnstone’s Endura Super Durable Matt exceeds everyday heavy duty cleaning conditions and will prove the perfect partner for decorators looking to provide a lasting finish to wide array of environments, such as schools, hospital waiting areas, bars and restaurants, retail interiors and reception areas. 

Formulated by Johnstone's technical experts using the latest advanced mineral technology, Johnstone’s Endura Super Durable Matt can be repeatedly scrubbed clean as it has been formulated to provide outstanding durability in even the most challenging of environments. Providing a 12-year extended maintenance cycle, the product offers extensive cost saving opportunities and, in turn reduces environmental impact.

To achieve the utmost performance from the product, it is suggested that decorators use one coat of Johnstone’s Joncryl water based primer before applying two coats of Johnstone's Endura Super Durable Matt. The product has a recoat time of 2-4 hours, decorators can be confident in achieving a quick turnaround for areas that are in regular use. 

As if all this wasn't enough, Johnstone's Endura Super Durable Matt is available in over 7000 colours through the use of the innovative Johnstone's tinting machines, assuring that specified colour schemes can be achieved. Experts from Johnstone's are always on hand to offer technical advice on the new Johnstone's Endura Super Durable Matt product as part of the renowned PPG Extra service, which offers customers training and support to ensure they are kept abreast of changes in the ever-evolving decorating industry.

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